Melanie Riedl, manager of marketing for University of Louisiana FCU, leads her table group in a design discussion. Their assignment: To create an award-winning program to improve young members' creditworthiness. The group dreamed up "Fast Forward," a series of short, funny videos to show the consequences of poor dinancial decisions as Liz Stablien, coorindator of yoith marketing for Erie General Electric FCU, put it. The proposed program would entice members to subscribe, which would allow the credit union to track improvements in credit scores, and invite members to submit their own examples.
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